OUT OF THE AWARD GAME.

STILL BUILT FOR IT.

You just won something? Congrats! I’m eager to know: which of the many NGOs did you “sell” your winning idea to?

Sorry! I really do understand the kick. I was chasing it, too. Not anymore, though. So why this list? Truth is, my family just loooves it. So this is for them. Not for me. Not for you.

But do you know what could be for you? A creative who’s genuinely happy when people in the real world like his work. (Yep, I’m pointing at myself right now.)
Too bad it took me almost a decade to realize. I was simply too busy winning awards (mostly with campaigns for NGOs).

But worry not.If your performance is judged by awards, if your client wants to be seen at the Gutter Bar, or if your bonus depends on it, then let me help you deal with that pressure.

I get it. And even though there are plenty of reasons to quit the award game, there’s still plenty of muscle memory left.